Google AdWords Gets Additional Tweaking, ZIP Code Targeting

When it comes to targeting an audience for a message or advertisement, marketing campaign managers fantasize about laser precision ?…

Google Gives Display Advertising its Own Tab within AdWords

Does it seem like display advertising has long been the redheaded stepchild in the Google AdWords extended family? Sure, third-party…

Too Many Ads ?Above the Fold? May Result in Google Penalty

What is the first rule of real estate? Location, location, location. As true and unchanging as that statement may be…

Pinterest, Discover the Power of Pinning

Pinterest, created by Paul Sciarra, Evan Sharp, and Ben Silbermann and launched March 2010, bills itself as an ?online pinboard,?…

Adding Content to Your Site Part 2: Top 7 Ways to Add More Content

So, armed with knowledge about content freshness and quality ? as stated in Part 1 of this series ? we…

Adding Content to Your WebSite Part 1: Freshness and Quality

Believe it or not, there is an important SEO lesson to be learned from the department store window dressing. Really.…

Google Picks up a Patent on Behavioral Quality Signals

Human behavior is an interesting subject. Ask a behavioral psychologist or an FBI profiler what they can tell you about…

What is Mobile? Part1: A Developer’s Perspective

What is mobile? It seems almost ridiculous to ask this question. Right now, there are over 5 billion mobile phones…

Google+ Rolls Out Pages for Businesses

It seems like Google+ Pages for businesses have been a long-time coming, even though Google+ was released into ?invite only?…